8 key investment strategies for maximising returns


Maximising investment returns requires a strategic approach that aligns with your risk tolerance, financial goals, and investment horizon.

Many people invest money to meet their financial goals and fulfil requirements that fall at different stages of life. It could be as small as buying an expensive electric gadget or as big as purchasing their own house. These aspirations need funds and not everyone has the money sufficient enough to cater to their needs at one go.

This requires investment strategies that can help generate funds over a period of time. Some goals can be fulfilled with fixed returns while others need higher returns to overcome the rising costs and arrange money for bigger goals like foreign education or marriage of their children.

Maximising investment returns requires a strategic approach that aligns with your risk tolerance, financial goals, and investment horizon. Here are some tips that can help you consider the review of your existing investment plans.


This is the key. Diversifying your investment portfolio across different asset classes can help mitigate risks and maximise returns. Investment options like equities, bonds, mutual funds, real estate, and commodities offer many opportunities. Balancing high-risk, high-return assets with more stable options can protect against market fluctuations.

Market Dynamics

Your investment is influenced by diverse factors, including economic policies, geopolitical events, and global market trends. Staying informed about these dynamics and their potential impact on different sectors is crucial. Additionally, understanding the nuances of regulatory changes can help navigate investment decisions effectively.

Long-Term Perspective

Adopting a long-term investment horizon often leads to better returns. Investors who stay committed to quality assets tend to benefit from the economic development over time. Volatility may be present in the short term, but a steadfast approach can yield substantial gains.

Due Diligence

Before investing, conducting thorough research is recommended. Analysing growth prospects can help you take a wise decision. Consulting financial experts for market analysis can aid in making sound investment decisions.

Use Technology

Technology provides access to a wealth of investment tools and platforms. Online trading platforms, investment apps, and fintech solutions offer convenience and real-time data, empowering investors to make informed choices swiftly. Embracing technology can streamline investment processes and enhance decision-making.

Systematic Investment Plans (SIPs)

SIPs, commonly used in mutual funds, allow investors to contribute regularly over time. This disciplined approach to investing helps in rupee-cost averaging and reduces the impact of market volatility. For long-term wealth creation, SIPs can be an effective tool, especially for those looking to invest in equities.

Adhil Shetty, CEO, Bankbazaar.com, says, “If you want to invest systematically, mutual funds offer a professionally managed basket of stocks or bonds, providing exposure to a diversified range of assets. Choose funds that align with your risk appetite and investment objectives. Invest a fixed amount at regular intervals regardless of market conditions. It will help you earn returns you would need at later stage of your life. Let’s take an example. If you invest Rs 12,000 every month for 20 years at 12 per cent rate of return, you may accumulate Rs 1.1 crore.”

Keep Reviewing

It is advisable to regularly review your investment portfolio. Market conditions evolve, and periodic assessment allows for adjustments aligned with changing trends or goals. Being adaptable and open to reallocating assets based on performance and market movements is key to optimizing returns.

Risk Management

Managing risks associated with investments is important. Check risk tolerance and diversify your investment across sectors by employing risk management strategies like stop-loss orders or hedging, in case of equity investment, which can safeguard portfolios during turbulent market times.

By leveraging these strategies, investors can position themselves for long-term growth and capitalise on the opportunities available in the economy. You must, however, remember that these strategies are aimed at potentially boosting returns, but you must customise these tips based on your requirements.


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